Globacom May Drop D’banj for Featuring in MTN’s Kcee’s ‘Emmah’ Video

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As a result of D’banj featuring in KCee’s recently premiered single, Emmah, D‘banj’s multi-million Naira brand endorsement deal with Globacom Nigeria is presently being threatened!
D’Banj who is an ambassador of Globacom Nigeria has created fear in the heart of Globacom Nigeria for featuring in MTN ambassador, KCee’s video.
Though endorsements are lucrative to artistes, it prohibits them from associating with elements of their endorsing companies’ rivals.
It was for this reason that Tiwa Savage could not perform at the prestigious Sister With Soul concert last year.
She is an MTN ambassador and the concert was sponsored by Etisalat.
Omawumi, another Globacom ambassador, was also affected by her endorsement last year as, when she wanted to shoot the video of Warn Yourself, the song in which she featured Wizkid, she had to cut his vocals from the video as she couldn’t feature him in it any longer because he was an MTN ambassador.
You will also recall that Kunle Afolayan was dropped by Glo for featuring “Etisalat’s (now MTN’s) Saka’ in his hit movie, Phone Swap.